Knowledge Core
Knowledge Core
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  • Offertory | Annual Giving
  • Intelligent Donor Profile
  • AI Analytics
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  • More
    • Home
    • Request a Demo
    • Data Overview
    • Offertory | Annual Giving
    • Intelligent Donor Profile
    • AI Analytics
    • Resources | Video
  • Home
  • Request a Demo
  • Data Overview
  • Offertory | Annual Giving
  • Intelligent Donor Profile
  • AI Analytics
  • Resources | Video

KnowledgeCore Intelligent Donor Profile

Transforms Campaign Performance

KnowledgeCore has the most comprehensive and relevant information regarding your donor prospect. Intelligent Donor Profiles are updated automatically in right-time sending you alerts when critical changes take place. Your donor profile can now generate data that is key to optimizing digital and direct-mail response and gift amount. It is a living active source of key indicators that drive campaign performance. 

Need reliable data in your donor research?

KnowledgeCore interacts with dozens of data sources cross-referencing key indicators that provide insight into your donors. 


Using AI, KnowledgeCore presents data in a fast accesible display so you aren't searching for important metrics. Our focus is to push donor key data to stakeholders in a proactive manner. 

Revenue Generating Outcomes in KnowledgeCore

Suggestd Ask By Donor

Suggested Ask amounts are generated using AI technology to incorporate not only wealth screening and previous giving to your organization, but also key metrics like philanthropic expeprience, alighnment with your core beliefs/mission and the donors giving habits. Suggested Ask can be generated by campaign type to be specific to Annual Fund, Capital Campaign or Digital Giving. 

Campaign Plan Pyramid by Donor Gift Amount

With the robust donor profile in KnowledgeCore, we can generate a campaign model building out a giving pyramid that identifies which donors fit in which category, projecting amounts that can be realistically raised within a dataset. This is a comprehensive report that categorizes donor  by giving levels and projects number of donors needed in each category. 

Optimize Segment Performance

Do you have segments, locations or categories of donors that may be under performing? Are donors giving based on previously established historical amounts which maybe a smaller gift than is possible? Do you need to identify groups of donors that need a different kind of outreach, such as, younger or older populations? These donor segments are easily identified and presented so that you can efficiently concentrate on them as needed, then tracking their progress. 

Increased Digital Response

Improved data integrity improves response. More specifically, KnowledgeCore updates, appends and validates key contact data including phone numbers, cell phones, email and addresses. We'll tell you if a donor phone and email are accurate and working! Address updates are beyond NCOA capability to better connect with Alumni that you may have lost track of over the years. 

Donor Scoring & Key Metrics

KnowledgeCore uses multiple data points in the Intelligent Donor Profile to calculate donor scores in Propensity to Give, Wealth Analysis, Alignment, Planned Giving Suitability and Philanthropic Experience. 

Knowledge Core | Power BI Reporting

Dynamic Reporting that Drives Results

KnowledgeCore has Power BI reporting built in to analyze all your fundraising metrics to optimize outcomes. Whether its donor demograohics or gift analysis, KnowledgeCore delivers keys metrics to drive revenue. 


  • Donor Demographics
  • Gift Analysis
  • Suggested Ask Calculations by Campaign Type 
  • Grant Tracking
  • Lybunt & Sybunt Analysis
  • Campaign Appeal Performance

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